{"id":5,"date":"2016-05-30T14:51:53","date_gmt":"2016-05-30T14:51:53","guid":{"rendered":"http:\/\/bridge42.qodeinteractive.com\/?page_id=5"},"modified":"2024-03-25T19:09:13","modified_gmt":"2024-03-25T19:09:13","slug":"home","status":"publish","type":"page","link":"https:\/\/forwardthought.co.uk\/","title":{"rendered":"Home"},"content":{"rendered":"<p>[vc_row row_type=&#8221;parallax&#8221; parallax_content_width=&#8221;full_width&#8221; text_align=&#8221;center&#8221; full_screen_section_height=&#8221;yes&#8221; vertically_align_content_in_middle=&#8221;yes&#8221; background_image=&#8221;413&#8243; css=&#8221;.vc_custom_1632137442066{background-color: #ffffff !important;}&#8221;][vc_column][vc_empty_space height=&#8221;200px&#8221;][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;center&#8221; css_animation=&#8221;&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1632145299481{padding-right: 10% !important;padding-left: 10% !important;}&#8221;][vc_empty_space][vc_single_image image=&#8221;390&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1632145313218{padding-right: 10% !important;padding-left: 10% !important;}&#8221;][vc_empty_space][vc_empty_space][vc_column_text css=&#8221;.vc_custom_1632139773637{padding-right: 10% !important;padding-left: 10% !important;}&#8221;]<\/p>\n<h1 style=\"text-align: center;\">Dedicated to helping businesses develop and deliver data driven strategies, understand their consumers and create action<span style=\"color: #e3cb83;\"><br \/>\n<\/span><\/h1>\n<p>[\/vc_column_text][vc_empty_space][vc_empty_space][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; background_image=&#8221;409&#8243;][vc_column][vc_empty_space height=&#8221;100px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;with_pattern&#8221; anchor=&#8221;about&#8221; css=&#8221;.vc_custom_1628683970161{padding-top: 86px !important;padding-bottom: 50px !important;}&#8221; z_index=&#8221;&#8221; background_image=&#8221;324&#8243; background_color=&#8221;#f4f0ed&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-6 vc_col-md-6&#8243; css=&#8221;.vc_custom_1610366254020{padding-right: 30% !important;}&#8221;][vc_column_text]<\/p>\n<h2>The Forward Thought Story<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;29px&#8221;][vc_column_text]Forward Thought Ltd was developed to enable all businesses to access expert level advice that often remains behind corporate company walls. Established by Louisa Livingston in 2019 following experience at Harrods, EMI Music and Hachette Publishing.[\/vc_column_text][vc_empty_space height=&#8221;29px&#8221;][vc_column_text]<\/p>\n<h3>Expertise:<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;29px&#8221;][vc_column_text]<\/p>\n<ul>\n<li>AI early adopter: co-author of PROMPT for <a href=\"https:\/\/prompt.mba\/products\/prompt-for-fashion-retail\">Fashion Retail<\/a> and development of projects enhanced by AI<\/li>\n<li>Global Research and Insight projects at scale<\/li>\n<li>Structuring and Scaling Insight Teams<\/li>\n<li>Delivering Data Transformation projects<\/li>\n<li>Insight Projects to drive action (qualitative and quantitative)<\/li>\n<li>New product Development<\/li>\n<li>Trend Forecasting &amp; Predictive Analytics<\/li>\n<li>Segmentation Expertise<\/li>\n<li>Building repeatable, scalable Insight Programmes that really work<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;56px&#8221;][vc_column_text]<strong>Co-Founder of Audience Strategies Group<\/strong> \u2013 a collective of experts building strategy capabilities to transform businesses <a href=\"https:\/\/www.audiencestrategies.com\">https:\/\/www.audiencestrategies.com<\/a>[\/vc_column_text][vc_empty_space height=&#8221;56px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;338&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; background_image=&#8221;321&#8243; z_index=&#8221;&#8221; padding_top=&#8221;400&#8243; padding_bottom=&#8221;400&#8243;][vc_column width=&#8221;2\/5&#8243;][vc_column_text]<\/p>\n<h2><span style=\"color: #ffffff;\">Clients are typically large entertainment, media, music, publishing or retail focussed or new companies that want to drive their data agenda from day one<\/span><\/h2>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/5&#8243;][vc_empty_space height=&#8221;102px&#8221;][\/vc_column][vc_column width=&#8221;2\/5&#8243;][vc_empty_space]<a  itemprop=\"url\" href=\"#contact\" target=\"_self\"  class=\"qbutton  center default\" style=\"\">Get in Touch<\/a>[vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;with_pattern&#8221; z_index=&#8221;&#8221; background_image=&#8221;324&#8243; anchor=&#8221;services&#8221;][vc_column][vc_empty_space height=&#8221;166px&#8221;][vc_column_text]<\/p>\n<h2>Services<\/h2>\n<p>[\/vc_column_text][vc_empty_space][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1631718339424{padding-right: 60px !important;}&#8221;][vc_column_text]<\/p>\n<h3>Consultancy &amp; Strategy<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text]With years of experience, we offer one to one consultancy for leadership and department strategy. Whether you\u2019re a business that would like to set up a Consumer Insight department, require advice on structure, agencies and projects or would like specific programmes developed internally we can help. This could be operational or strategic.[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h3>Insight &amp; Research<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text]Taking on qualitative and quantitative projects for clients with strategic business challenges to address. This could involve primary or secondary data sources both internal and external such as company data, consumer feedback, traditional focus groups, online surveys, social media analysis, web search, discovery optimisation, segmentation and modelling among many methodologies. Award winning research delivered for multiple clients.[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h3><strong>AI and Synthetic Data Reporting<\/strong><\/h3>\n<p>[\/vc_column_text][vc_column_text]New methodologies which explore the valuable insights available via large language models to develop deep and meaningful consumer understanding[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h3>Data Science<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text]Working with your Business Intelligence Units to strategically position data, incorporating a strong belief in democratising data to deliver results across the business. Creating visions for data use and road mapping data delivery and access across the business.[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h3>Data Transformation<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text]Support development and requirements for end state data projects e.g. Single Customer View. Experiences across multiple suppliers in this space[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h3>Mentoring &amp; Support<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;12px&#8221;][vc_column_text]Proved mentor and executive support to deliver inspiration, motivation and deliver results for individuals and business alike.[\/vc_column_text][vc_empty_space][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1631718366402{padding-right: 60px !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1631718375267{padding-right: 60px !important;}&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;166px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; background_image=&#8221;403&#8243; z_index=&#8221;&#8221; background_color=&#8221;#f2f2f2&#8243; padding_top=&#8221;300&#8243; padding_bottom=&#8221;300&#8243; anchor=&#8221;contact&#8221;][vc_column width=&#8221;2\/5&#8243;][vc_column_text]<\/p>\n<h2><span style=\"color: #ffffff;\">Look Forward<\/span><\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;31px&#8221;][vc_column_text]<\/p>\n<h3><span style=\"color: #ffffff;\">We would love to discuss any project\/challenge you have \u2013 large or small, urgent or long term, to see what support we could offer<br \/>\n<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;31px&#8221;][\/vc_column][vc_column width=&#8221;1\/5&#8243;][\/vc_column][vc_column width=&#8221;2\/5&#8243;]<div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f195-o1\" lang=\"en\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/index.php\/wp-json\/wp\/v2\/pages\/5#wpcf7-f195-o1\" method=\"post\" class=\"wpcf7-form init default\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"195\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.4.2\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f195-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<p><span class=\"wpcf7-form-control-wrap your-name\"><input type=\"text\" name=\"your-name\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"name\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap your-email\"><input type=\"email\" name=\"your-email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"email\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap your-message\"><textarea name=\"your-message\" cols=\"40\" rows=\"10\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\">your message<\/textarea><\/span><br \/>\n<input type=\"submit\" value=\"Get In Touch\" class=\"wpcf7-form-control wpcf7-submit\" \/><\/p>\n<div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div><\/form><\/div>[\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;with_pattern&#8221; anchor=&#8221;reviews&#8221; css=&#8221;.vc_custom_1632134749627{padding-top: 115px !important;padding-bottom: 205px !important;}&#8221; z_index=&#8221;&#8221; background_color=&#8221;#f2f2f2&#8243;][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-1 vc_col-md-10&#8243;]<span data-type=\"square\" data-hover-bg-color=\"#ffffff\" data-hover-icon-color=\"#1e1e1e\" class=\"qode_icon_shortcode fa-stack q_font_awsome_icon_square fa-lg  \" style=\"background-color: rgba(255,255,255,0.01);border: 2px solid #ffffff;font-size: 60px;font-size: 53px;border-radius: 200px; \"><span aria-hidden=\"true\" class=\"qode_icon_font_elegant icon_quotations qode_icon_element\" style=\"font-size: 60px;color: #0a0a0a;\" ><\/span><\/span>[vc_empty_space height=&#8221;31px&#8221;]<div class='testimonials_holder clearfix dark'><div class=\"testimonials testimonials_carousel\" data-show-navigation=\"yes\" data-animation-type=\"fade\" data-animation-speed=\"\" data-auto-rotate-slides=\"3\" data-number-per-slide=\"1\"><ul class=\"slides\"><li id=\"testimonials359\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #000000;\"><p style='font-size:30px;color:#000000;'>Louisa is utterly brilliant. She is smart, innovative, creative, go-getting and efficient. Honestly - I know that's a long list of dazzling skills - but she really does deliver and in a way that carries people along with her. Oh yes - Did I say that she is also the funniest person I've ever worked with? Damn I miss her.<\/p><p class=\"testimonial_author\" style=\"color: #000000;font-weight: 500;color: #595959;font-size: 23px;\">Damian Horner Co-Founder and Chief Creative Officer at Real Vision<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials358\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #000000;\"><p style='font-size:30px;color:#000000;'>I worked closely with Louisa during her time at Hachette. She is a dynamic and creative colleague - lighting a fire under projects she is involved with and inspiring the people who work for and with her. She is an enormous asset to the projects she works on, getting straight to the heart of issues and working through them at a ferocious speed, adding value as she goes. She is also huge fun to be around.<\/p><p class=\"testimonial_author\" style=\"color: #000000;font-weight: 500;color: #595959;font-size: 23px;\">Clare Harington - Trustee New Writing North<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials357\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #000000;\"><p style='font-size:30px;color:#000000;'>I worked closely with Louisa for nearly 6 years. She established and then ran a new Insight function for us from scratch - developing plans, strategy and communication around this major project. She is a high-achieving senior leader and was really excellent to work with - full of great ideas and also able to implement them brilliantly also.<\/p><p class=\"testimonial_author\" style=\"color: #000000;font-weight: 500;color: #595959;font-size: 23px;\">Richard Kitson - Group Chief Executive - Hachette<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials356\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #000000;\"><p style='font-size:30px;color:#000000;'>I have worked with Louisa for more than 10 years, both at EMI Music and Hachette Livre. I can only recommend her great professionalism, power of persuasion and capability of bringing to life new projects based on data and insights. She\u2019s developed a strong data analysis and insight culture in both companies. It has always been a pleasure to work with her, I\u2019m glad we\u2019ve been able to join our forces on ambitious international projects. Hope we can work together in a near future!<\/p><p class=\"testimonial_author\" style=\"color: #000000;font-weight: 500;color: #595959;font-size: 23px;\">Guillaume Pech-Gourg  - Group Chief CRM & Digital Marketing Officer at Hachette<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials46\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #000000;\"><p style='font-size:30px;color:#000000;'>\u201cInvaluable support to develop the strategy for our Insight and Analytics Functions\u201d<\/p><p class=\"testimonial_author\" style=\"color: #000000;font-weight: 500;color: #595959;font-size: 23px;\">Caitlin Innes, Digital and Customer Director, Harrods<\/p><\/div><\/div><\/div><\/li><\/ul><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row row_type=&#8221;parallax&#8221; parallax_content_width=&#8221;full_width&#8221; text_align=&#8221;center&#8221; full_screen_section_height=&#8221;yes&#8221; vertically_align_content_in_middle=&#8221;yes&#8221; background_image=&#8221;413&#8243; css=&#8221;.vc_custom_1632137442066{background-color: #ffffff !important;}&#8221;][vc_column][vc_empty_space height=&#8221;200px&#8221;][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; text_align=&#8221;center&#8221; css_animation=&#8221;&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1632145299481{padding-right: 10% !important;padding-left: 10% !important;}&#8221;][vc_empty_space][vc_single_image image=&#8221;390&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1632145313218{padding-right: 10% !important;padding-left: 10% !important;}&#8221;][vc_empty_space][vc_empty_space][vc_column_text css=&#8221;.vc_custom_1632139773637{padding-right: 10% !important;padding-left: 10% !important;}&#8221;] Dedicated to helping businesses develop and deliver data driven&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - 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